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Because we have our product manufactured in China, a few problems can arise unfortunately.Quality: The range of quality in China is 0 to 100.They then tried increasing our price per unit so, once again, we began our search for another manufacturer.
Everyone has heard horror stories about poor quality in China, but on the other end of the spectrum, the i Phone, arguably the world’s more sophisticated consumer product, is manufactured in China.
The challenge is finding the right manufacturer for your needs.
If you have your product sourced in China, do everything you can to get to China to visit a factory.
This sounded crazy to us when we first started out, but we cannot explain how valuable our trip to China was this past March.
Timezone differences: China is 12 hours off of our local time zone, so we spent many nights staying up late sending emails back and forth with our broker, distributors and factories.
Even to this day, there are many nights where we set alarms four times throughout the night to wake up and check emails.The friends and family part was pretty straightforward.Here’s a breakdown of how we promoted across social media.Manufacturing hierarchy in China: Sourcing a product off of Alibaba is very difficult and risky for a few reasons.A lot of times, the person who owns the Alibaba listing does not work at the factory they are sourcing products from.But every time they went out to eat together, they realized that one thing was always missing—the special ingredient for —sriracha.As popular and widely loved as sriracha is, so many restaurants still don’t carry it.We needed to find a manufacturer who could deliver a less than 1% defect rate at scale.At this point we were fully behind the idea of Sriracha2Go, and were willing to invest further, so we decided to search for another manufacturer who could provide us with high quality product more consistently.Sriracha2Go has been up and running for seven months and we’ve already worked with three different factories.We have now found a factory that we are extremely happy with and that meets all of our expectations across the board. We selected this particular factory after evaluating it against 4 others by ordering multiple rounds of samples delivered with our desired colors and artwork, evaluating the factories’ certifications, and more.