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Make your workplace a space where creativity happens naturally.
Get people together for weekly brainstorming meetings.
Children are the most creative beings on the planet.
Take a page from a child’s book and design a work environment where people feel free to get a little crazy.
Ideas can come out of nowhere, often at the most inopportune times (see shower, above).
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Got to write Creativity and innovation cannot be planned.
Rather than being a time-waster, brainstorming meetings actually save you time — time you can invest in making your business more productive and profitable.
Follow up your brainstorming meetings with innovation teams.
Here’s the usual scenario: A great idea pops into your head while in the shower. From pictures to web pages to travel itineraries, everything is stored for easy access. The easiest way to describe it is an outline in picture form.
By the time you’re dry enough to turn on the computer, you’ve forgotten what it was. This technique is designed to prime the pump, to get something flowing, even if it makes no sense. If an old nursery rhyme or silly song surfaces, write that. The key using mind-mapping effectively is to create your own personal style, not try to follow someone else’s format. Get a set of colored pens on your desk and keep plenty of scratch paper handy. Jot down every topic or idea in no particular order.