Writing On The Internet

Writing On The Internet-10
Digital editors are well aware of this, and as a result, they insist on content that clearly informs the audience from the beginning.In contrast, the reader of a magazine or newspaper has made a significantly larger investment of effort, time, and money to select an article.And for every story I write, I make sure the scope of the subject matter fits within those standards.

Digital editors are well aware of this, and as a result, they insist on content that clearly informs the audience from the beginning.In contrast, the reader of a magazine or newspaper has made a significantly larger investment of effort, time, and money to select an article.

While digital writers are expected to be their own authority, their readers will take note of any errors in real time.

Make a specious claim in print, and your editor will publish a reader’s letter rebutting it or print a retraction in the next edition.

When I heard Spud Hilton, the travel editor of the San Francisco Chronicle, once say there is no difference between writing for online and print publications, I nearly fell out of my chair.

It was 2012, and I had just started writing full time about travel and personal finance, almost entirely for online outlets.

So even if a magazine article takes a few paragraphs before getting to the nut graph, the reader is less likely to just flip the page and move on the way we tend to do with online content.

For example, Gene Weingarten’s 2006 Pulitzer Prize-winning article for The Washington Post about a remarkable children’s magician is vaguely titled “The Peekaboo Paradox” and runs over 9,000 words.

However, when establishing a relationship with an online editor, I’m often asked “How many articles a week can you submit?

” Then I might offer a series of one-sentence pitches for approval.

Sure, there are exceptions depending on the subject matter and the publication, but it sometimes seems like writers come in with the same mindset regardless of the medium, which can lead to declined pitches, extensive revisions, and wounded egos.

To avoid these problems, here are the six major differences you should take into account when pitching online.

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